hustle.run.thrive. blog — fitness challenges

The Real Reason Women Fear Getting ‘Bulky’—And Why It’s Time to Let That Go

May 07, 2025 • building muscle • bulk • challenging narratives • fitness challenges • functional strength • menopausal strength coach • myths • strength coaching • strength for runners • strength training • weight lifting

For too long, women have been told that lifting weights will make them bulky. But where does this fear come from, and why are we still talking about it? This post breaks down the myth, exposes who profits from it, and challenges women to rethink what strength really means. If you're ready to stop shrinking and start thriving, keep reading.

Why Fitness Marketing Keeps Getting It Wrong With Women

March 04, 2025 • fitness challenges • menopausal marathoner • menopausal runner • mom mentality • surgical menopause • younger menopausal runner

The fitness industry keeps dividing women into categories that don’t reflect real life. The assumption is that if you’re a mom, you train one way. If you’re menopausal, you train another. If you don’t fit either label, you’re left with messaging that doesn’t speak to you at all.

Smart Approaches to Fitness Challenges

January 02, 2025 • fitness challenges • hustle run thrive • train smarter not harder

In the world of fitness, challenges like plank, squat, and push-up regimens, or more intense ones like 75Hard and 4x4x48, are everywhere. But before diving in, it's crucial to understand that these challenges weren't necessarily designed with your unique needs in mind.