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hustle.run.thrive. blog — mom mentality

Why Fitness Marketing Keeps Getting It Wrong With Women

fitness challenges menopausal marathoner menopausal runner mom mentality surgical menopause younger menopausal runner

The fitness industry keeps dividing women into categories that don’t reflect real life. The assumption is that if you’re a mom, you train one way. If you’re menopausal, you train another. If you don’t fit either label, you’re left with messaging that doesn’t speak to you at all.

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