hustle.run.thrive. blog — CICO vs hormones debate

Why I Won’t Step Aside for Internet Coaches and Their Ego Battles

athlete-centered coaching CICO vs hormones debate emotional intelligence in coaching menopause training myths misinformation in fitness

Internet coaches love to dismiss menopause, form, and fueling with oversimplified “truths.” Here’s why I refuse to be silenced and stand with athletes.

Read more →


Misinformation in Women’s Fitness: How CICO and Oversimplified Science Fail Athletes

CICO vs hormones debate fitness industry misinformation hormones and athletic performance menopause training misinformation misinformation in women’s fitness oversimplification in fitness coaching real coaching vs control women’s health and exercise science

Exposing misinformation in women’s health and fitness. Why oversimplified CICO claims and dismissing hormones harm athletes—and what real coaching looks like.

Read more →